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Privacy policy

Last updated: December 4, 2025

Next Move (ASCND Labs LLC) operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the “Services”). Next Move is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services.

By using the Services, you agree to the terms of this Privacy Policy.

Personal Information We Collect

We may collect the following types of personal information, depending on how you interact with us and as permitted by law:

  • Contact details (name, billing/shipping address, phone number, email address).
  • Financial information (payment card details, transaction info).
  • Account information (username, password, preferences).
  • Transaction history (items viewed, added to cart, purchased, returned).
  • Communications (customer support inquiries, messages to us).
  • Device & usage info (browser, IP address, cookies, interactions with the Services).

How We Collect Personal Information

  • Directly from you (e.g. creating an account, making a purchase, subscribing).
  • Automatically (via cookies, device information, browsing activity).
  • From service providers (payment processors, analytics tools, fulfillment partners).
  • From partners or third parties (if you interact with us through external platforms).

How We Use Your Personal Information

We may use your information to:

  1. Provide, tailor, and improve the Services — process orders, manage accounts, remember preferences, and improve your shopping experience.
  2. Marketing and advertising — send promotional emails and texts, show ads based on your activity.
    1. By providing your phone number, you consent to receive recurring automated promotional and personalized marketing text messages (e.g., cart reminders, launch updates) from ASCND. Consent is not a condition of purchase. Msg & data rates may apply. Msg frequency varies. Reply STOP to unsubscribe.
  3. Security and fraud prevention — detect and prevent fraudulent or malicious activity.
  4. Communicate with you — respond to support requests, send order updates.
  5. Legal compliance — comply with law or respond to legal process.

How We Share Personal Information

We may share your information with:

  • Shopify (our e-commerce host and processor).
  • Vendors/service providers (shipping, payments, IT, analytics).
  • Marketing partners (for advertising and promotions).
  • Affiliates or corporate group companies.
  • Legal or regulatory authorities when required.
  • In a business transaction (e.g., merger, acquisition).

Relationship with Shopify

Our Services are hosted by Shopify. Shopify may collect and process your personal information in order to provide and improve its services. For more details, please review the Shopify Privacy Policy.

Children’s Data

Our Services are not directed to children. We do not knowingly collect personal information from individuals under the age of majority in your jurisdiction. If you believe a child has provided personal information, please contact us to request deletion.

Security & Retention

We implement reasonable safeguards, but no system is completely secure. We retain personal information only as long as necessary to provide services, comply with laws, and resolve disputes.

Your Rights

Depending on your location, you may have rights to:

  • Access or request a copy of your data.
  • Request deletion or correction.
  • Request portability (transfer of your data).
  • Opt out of targeted advertising or data sharing.
  • Manage your marketing preferences (unsubscribe from emails, reply STOP to texts).

You may exercise these rights by contacting us (see below).

International Transfers

Your data may be transferred outside your country. When applicable, we rely on recognized safeguards such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us:

📩 support@shopnextmove.com
🌐 shopnextmove.com